Urban Athletics Ruler of the Streets

Just got Addicted on Urban Athletics Contest Ruler of the Street. Urban Athletics it's not about what you've got, but what you can do with what you have.


Inspired by the raw originality of the street is a store that brings modern urban lifestyle to the forefront:
urbanAthletics.


urbanAthletics bravely combines athleticism with urban fashion.


As new fashion forms broke out across the globe, we saw how sportswear evolved into streetwear, and
vice versa. This fashion phenomenon led us to bring together elements from skateboarding, parkour, 
music, street culture and everything in between to allow every urban hipster invest new styles and make a statement on the streets.


Through the synergy between authentic sports and street wear brands like Adidas Originals, Vans, Zoo York, Nike Sportswear, MarcEcko, and more, forms a cutting edge store that infuses attitude with style.
urbanAthletics features sneakers, apparel, gear and alternative accessories.


UA is located at the 2nd level of Greenbelt3.


Rule the streets, urbanAthletics

Here’s how:


  1. Create your craziest and most creative UA sign using any real element that can be found on the streets.
  2. Use it as your profile photo.
  3. Post this message on our wall "I AM THE RULER OF THE STREETS," and tag 2 friends to complete your entry.
  4. Valid entries will be judged according to the following criteria:


  * Creativity – 40%
  * Originality of the concept – 30%
  * Relevance to the theme – 30%


 5. Editing of photos are not permitted. Only photo enhancements are allowed.
 6. Announcement of winners will be on random dates. Follow us on twitter (@urbanAthletics for clues on when the announcement will be.
 7. Two (2) winners will get P4000 worth of shoes from urbanAthletics. Winner has the option to choose any brand that urbanAthletics carries.
 8. Promo is until July 15, 2011 only.


Contest Ended  and the Winner is Chuck Castro.

Castro will have 4000 pesos worth of GC and can select anything from any UA store. While everyone is still waiting for the next winner. Crossing Everything and still hope to win new shoes from UA. 

Last minute entry before the first deadline five street sign with UA on it. And after that the contest was extended until July 15 giving everyone time to create and hunt for UA sign on the Street and became the Ruler of the Street. Everyday hunting for UA sign I gathered almost 20 UA sign or signage with UA. From establishment name with UA on it like water station AQUA Cool and AQUA Best. Street sign the with word like JUAN,GUARD,PERPETUAL, TANDUAY, HUAY, SQUARE, CEBUANA, and everything with UA on it. Check my UA photo Album for the actual Photo. Click Here 

Here are some of my favorite picture but still have lots of good entry I decided to create a collage of everything as the Final Entry.


Good Luck to last Winner of Urban Athletics and Congratulation to UA for the great concept and Promotion. 




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